Colleen McKenna
So, you’ve set up a profile on LinkedIn, added a few connections, and maybe uploaded a photo. Now what?
Join us on December 13 to learn more about optimizing your LinkedIn presence and using this B2B social media platform to initiate new business. The Maryland Chamber is partnering with Sales & Marketing Executives International (SMEI) to present a seminar on LinkedIn best practices featuring Colleen McKenna, Principal of Intero Advisory and a member of the Maryland Chamber. Colleen teaches business executives strategies to achieve business success using LinkedIn. Don’t miss this opportunity to:
- Learn how to search and initiate new business opportunities
- Incorporate LinkedIn’s new features
- Optimize your time with five LinkedIn To-Do’s in five minutes a day
- Join the right groups
The event will be held on December 13, from 7:30 a.m. to 9:30 a.m., at PSA Insurance and Financial Services in Hunt Valley. Chamber members can attend at the partner rate of $20 per person. This will be an outstanding opportunity to network with sales and marketing executives from throughout the Baltimore region and learn more productive using LinkedIn. Register online here.
I know there are many Maryland Chamber members using social media in interesting and creative ways – interacting with customers, driving sales, providing customer service, raising brand awareness, etc.
Share your best practices and gain recognition for your efforts by nominating your company for the Baltimore Business Journal’s 2012 Biz Buzz Awards. Nominations are being accepted in the following categories:
- Best App development firm
- Best Business App
- Best mobile website
- Best in Twitter [Individual]
- Best in Twitter [Business]
- Best in Facebook
- Best in Foursquare
- Best Daily Deal promotion
- Best Blog
- Best Vlog
- QR Codes
Submit your nomination by December 2. Nominees must be based in Baltimore City or one of the following counties: Baltimore, Harford, Anne Arundel, Howard or Carroll. Nominations will be judged by a panel of judges and Baltimore Business Journal editorial staff. Winners will be recognized at an awards ceremony and featured in a special Baltimore Business Journal publication on February 10.
Nominate your company today.
Mobile tagging has become very popular amongst the business community. You see tags on signs, storefronts, magazines, business cards and flyers. It is one of the latest technologies for mobile marketing and advertising.
A mobile tag is a small barcode you scan with your smartphone (blackberry, android, iphone/ipad). Once it is scanned, it will use your phone’s web browser to pull up a website, email, video and/or song.
The most popular mobile tag is the QR Code (Quick Response Code). QR codes are a fast and easy way for businesses to direct customers and prospects to get more information about their products and services. With just one scan you can send clients to your social media site (Facebook, Twitter, LinkedIn), your website, a YouTube video or even a registration page for them to fill out and be entered to win a prize.
QR codes are great because people can read them anywhere they have their smartphones. You can get multiple uses out of them, and it takes something stationary, such as a flyer, and makes it interactive. Most importantly, you can track them.
Here are a few QR Code readers to download on your Smartphone.
For more information on how to add mobile tagging to your advertising and marketing plan, click here or scan the QR code to the right see how it works.
The economy is still struggling and during times like these, organizations need to keep their names first and foremost in the eyes of current and future clients and vendors. The Maryland Chamber’s Business Guide & Membership directory is your ideal marketing tool. Designed to give readers a comprehensive overview of our organization and Maryland’s business community, this annual publication is a valuable resource, specifically targeting key decision-makers.
Advertise in the 2011 Business Guide & Membership Directory to:
- Broaden Your Customer Base
- Increase Your Company’s Visibility
- Encourage Maryland Chamber Members To Use Your Business
- Position Your Company As a Key Business In Maryland’s Business Community
We are pleased that Maryland Chamber member MediaTwo is once again our publishing partner. If you would like to learn more about the advertising opportunities, or secure a special position, contact Steve Lassiter of MediaTwo at 443-909-7828 or steve.lassiter@mediatwo.com. Act now, time is running out!
If you would like to update your company’s contact information for the 2011 Directory, please contact Kathleen McNally at (410) 269-0642, (301) 261-2858 or kmcnally@mdchamber.org.
Please join us in making the 2011 Maryland Chamber of Commerce Business Guide and Membership Directory our most successful ever!
